Our mission

With more than 25 years of experience in real estate, Soby Scherif is committed to being the trusted advisor her clients deserve. She understands that buying or selling a home is a significant and personal journey, one that carries both financial and emotional weight. Soby and her team's extensive expertise and deep understanding of the real estate market empower them to excel in their roles, allowing them to advocate effectively for clients and deliver the best possible results.

Two years ago, Soby founded Scherif Real Estate to expand internationally. This move has allowed her to hone her brand and grow her clientele through a clear vision and consistent approach. The journey from being qualified to truly successful in real estate takes time, and Soby's commitment to directness, transparency, and expert negotiation has earned her numerous 5-star client reviews. Her ability to keep transactions on track—calmly and professionally—ensures that clients feel fully supported throughout their real estate journey.